Probably among the most famous manufacturer fails in the past few years was Pepsi’s 2017 ad featuring Kendall Jenner. Released in the midst of Women’s and the Black Lives Issue March moves, the ad includes the supermodel leading a set of protestors that are ambiguous and ends with a Pepsi peace offering to a police officer. The business issued a public apology and pulled the ad, after receiving criticism. And it’s not just Pepsi, companies like Snapchat Google and Twitter have suffered from product flops that can be drilled down to one core problem: a lack…

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