K-cups are created by Keurig, which is struggling in recent years despite a preponderance of the organization’s single-serving java in hotel rooms across the world. The system proven to be both a blessing and a curse. Keurig wasn’t doing this sexy back in 2015, despite nearly $5 billion in earnings, but a merger with — weirdly, — Dr. Pepper and Snapple — encapsulated the merchandise into a huge conglomerate worth something like $20 billion.
The company is Steeped, based in Santa Cruz, California. Their patented coffee delivery program, for you junkies out there, comes in a form that looks like a tea bagdown to the label at the conclusion of the beverage. Not only is it super-easy, requiring just a cup of plain water rather than an complicated brewing system, but it only takes approximately five minutes to brew a cup of coffee.
The last time I drank java , it arrived with Irish whiskey inside, so that I might not be the best judge of the storied beverage. But it sure looks like a company here in California might put a large dent in the coffee industry, specifically the popular K-Cups out of Keurig, that make a great deal of environmental waste and whose creator is not cool with his creation.
The best coffee manufacturers of 2019
Amazon cuts prices for Ninja coffee makers that brew custom coffee
One of the main differences is that K-cups are notoriously difficult to recycle and pose enough of a ecological hazard that even their inventor regrets ever making them. The issue is widespread enough that Steeped’s Wilbur spent seven years trying to come up with an alternative to K-cups with no wasting 10 million single-serving pods such as the contest.
Wilbur is a surfer from Santa Cruz who wears a cap with his daughter’s name on it. His product is sourced and 100% compostable, a rarity in a market that’s drenched with competition. His wingding raised over $30,000 off of a $20,000 goal, which will be a pittance compared to the billions that Keurig earns but a good idea is a good idea, so let’s see where this goes.
“Premium coffee roasters have shied away from providing their specialization beans at single-serve packaging because it has been nearly impossible to keep soil coffee refreshing, which quickly destroys the taste,” said company founder Josh Wilbur in a release. “With our Nitro Sealed luggage, oxygen has been replaced with nitrogen, so the coffee stays fresh as though it was ground minutes past.”
Bear in mind, especially if you’re not a coffee connoisseur, Steeped’s patented coffee system and Keurig’s K-cups share a lot in terms of delivery mechanisms: they’re both single-serving buddies, take little time to make, and can last on both cabinet shelves and supermarket stocks for quite a while.