Patagonia has filed a complaint in U.S. district court against AB InBev within a brand new brand the global beer giant has introduced lately in Colorado called Patagonia Brewing Company. The emblem for the beer features the term “Patagonia” endorsed by a silhouette of a mountain range.


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The legendary apparel business, which began selling its beer in 2016, filed a complaint in a California court alleging the global brewer is attempting to benefit from Patagonia’s new heritage.